Press Release

POLSPOTTEN Presents 'A Family of Things' — Because Every Good Family Has Its Quirks

3 October 2023

Amsterdam, 2 October— POLSPOTTEN announces a novel brand campaign: 'A Family of Things,' developed by the creative agency …,staat. This campaign aims to showcase the brand’s diverse range of products as unique characters, forming a harmonious yet quirky family.

The Concept: A Family Portrait

Geared towards the trend-setters aged 28-38, this campaign aspires to connect with those who savor life's imperfections as much as they value good design. The 'Family of Things' is rooted in the brand’s rich legacy that began in 1986 and still lasts. It seizes those raw, unfiltered moments just before the camera's shutter clicks and a family portrait is taken. Because, that’s where the magic happens.

Meet the Vibrant, Unconventional POLSPOTTEN Family

Perfectly imperfect family portraits, where each face tells a story and each pose is a burst of individuality—that's the essence of POLSPOTTEN's 'Family of Things.' From the brand’s humble beginnings in 1986 to the sprawling family they are today, POLSPOTTEN's 'Family of Things' has been growing one unique personality at a time. Every piece is a relative you can't forget. The dramatic show-stealer, like Drip, the wise, but mysterious one, like Dragon, and let’s not forget the vain fashionista, named Coral. Each one with a unique persona, they're the eccentric characters that make family gatherings memorable. 

To offer a closer look at these unique personalities, POLSPOTTEN takes you behind the scenes with individual short films spotlighting each family member's unique character.

About POLSPOTTEN

Just like any family, POLSPOTTEN doesn't just co-exist; it thrives on individuality within unity. Since 1986, we’ve been crafting interior décor with personality—pieces that don’t just fill a space, but energize it. We believe in the importance of play in human development and strive to incorporate this spirit into both our products and our own lives. Our designs are characterized by a worldly expression, bold construction, and a disregard for conventions. So when you bring a POLSPOTTEN piece into your life, know that you’re not just decorating, you’re expanding your family.

Press contact

POLSPOTTEN

Carlijn van Solt
Campaign Manager
Hollandweg 1
1432 DD Aalsmeer
Netherlands
Phone: + 31(0)297 747 010
E-mail: info@polspotten.nl